Job Description
About BCA
Boston Conveyor & Automation took its name from a city with a revolutionary history that has shaped itself into a world-class, technology-driven metropolis. Like that city, Boston Conveyor & Automation (BCA) draws on significant experience and history to design and manufacture cutting edge material handling and automated systems for our food manufacturing, life science and general industry clients. We specialize in stainless steel construction and sanitary design. All of our metalwork is done on premises to exacting standards. Our team has decades of experience, which we use to conceive, engineer, and execute clean, efficient systems that go beyond what most manufacturers have come to expect.
Summary
The Brand Coordinator is responsible elevating BCA’s current brand presence. They will also support the Sale & Application team with marketing tools to achieve BCA’s sales and revenue goals. Strengthening sales through relationship management, branding, and collaboration of marketing initiatives with targeted customer types is essential.
Responsibilities / Duties
- Develop & implement a brand strategy that is product focused, and relationship driven
- Coordinating with Sales & Application teams to ensure a cohesive marketing strategy
- Analyzing website and all Media forms effectiveness to determine what drives sales and act
- Developing a marketing approach and materials for product launch campaigns in conjunction with regional sales resources, in house marketing resources and third-party agencies as needed
- Develop Trade Show Marketing and attend trade meetings and industry convention
- Ensuring the Sales & Application team has adequate marketing resources to drive sales
- Preparing and monitoring Marketing budgets
Qualifications
- Proactive, attention to detail, project management and organizational skills
- Passion for: personal accountability, achievement, learning and continual improvement
- Experience with automation equipment preferred but not required
- Understanding industry challenges and trends
- Effective verbal and written communication skills
Requirements
- Marketing or business degree preferred, or equivalent experience
- CRM experience with salesforce preferred
- Tradeshow travel
Job Type: Full-time
Benefits Include:
- Health & Dental Insurance
- Vacation, Sick & Holiday Pay
- 401k with matching
Schedule: 8 hour shift – Monday to Friday
Location: Newburyport, MA 01950 (Required)
Work authorization: United States (Required)
Application Question: Please Note: No sponsorship is available for this position. Are you currently authorized to work in the United States for any employer?
Work Location: One location
Work Remotely: No
